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Annillo Consulting & Associates Our Flagship Course Persuasive
Presentations |
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Howard Schultz, CEO of Starbucks on the Importance of the Presentation Skills training he got early in his career :
"They trained me in sales, marketing and presentation skills, and I walked out with a healthy sense of self-esteem."
Attention: This two-day course has been redesigned so you can take just the first day or the full two days—see details below. Frustrated that people aren’t
listening to you?
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You Will Improve Your Effectiveness in These Ways: |
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Master easy-to-learn tips that will instantly improve the persuasive effectiveness of every presentation. | |
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Learn how to create powerful introductions and conclusions that make people want to listen and remember what you said—and forget what the competition said. | |
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Learn how to have a powerful presence through the effective use of your voice and body—remember actions speak louder than words—to enhance your message. How you say things is a big part of what impression you make on your audience. We will show you techniques of drama and performing arts that will help you stand out. | |
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Use a presentation as a powerful selling and qualifying tool. | |
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Give effective executive briefings that gain commitment to your ideas. | |
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Learn how and when to use multimedia tools—and how not to overuse them or use them incorrectly and thus diminish your personal presentation power! |
There are few signs of success greater than having other people accept your ideas and proposals. This training will increase your ability to persuade, enabling you to gain credibility for yourself, your company, and your ideas
We specialize in training sales and marketing professionals to use this skill to move decisions and get results—however whatever field you are in, you will benefit from this training. Too many sales reps do a “dog and pony” show about their products, failing to connect with their audience and forgetting to use proven principles of persuasion that motivate agreement. This is especially true in high tech companies. We teach you to tell an effective story that motivates customers to want to do business with you.
Thinking
you don't need this training because you don't give
presentations in front of large groups? Many of the
skills are as applicable in small settings, even sitting
across the table.
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Course Details: Day 1 Building a Foundation Through Understanding |
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Day 1 will help you understand what it takes to develop and deliver great presentations. You will learn simple, yet powerful techniques that you can use immediately to assure you greater success with your audience. Yet so many presenters—especially those who have never been trained—forget to do these things. For example:
| Have you ever ended a presentation by saying, "Do you have any questions?" We'll show you why not to end a presentation like that. | |
| Most experts tell you not to memorize your speech. We'll show you why that can be misleading advice that weakens your delivery. | |
| We'll show you how to make an introduction make people want to hear what you have to say—showing you how both the what you say and how you say it makes a difference. |
Through the day, we will take you through our eight step process for helping you develop a presentation that has the "right stuff." We also give you a complete reference workbook that you can use after the class and a separate Guidebook that you can use each time you make a presentation.
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Course Details: Day 2 Provides Practice, Videotaping, and Coaching |
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You must take Day 1 to participate in Day 2. While Day 1 provides some opportunities to practice the principles, Day 2 is fully dedicated to taking you to the next level in two critical areas.
First, applying what you learn to one of your own key presentations. You will be asked to come with a ten-minute prepared presentation. Pretend you are taking a sculpting class—you would have to bring a pound of clay so you have something to work on as you learn. Similarly, coming with ten minutes of material will allow me to work with you to improve both your content and delivery.
Second, you will continue to learn new things beyond the foundation principles of Day 1. These include:
| Voice work—I'll show you how the meaning of words actually change based on how you say them. And more importantly, it effects how your audience reacts to you! | |
| Body language—I'll give you feedback and tips on making your body support your message rather than sabotage or contradict it. | |
| I'll show you how to improve your persuasive power, especially in the context of those of you who try to sell products or services buy making presentations. This will be especially valuable to those in sales or marketing roles. | |
| You will learn some additional helpful hints on using electronic technology—e.g. Power Point and LCD projectors—in your presentation. | |
| Finally, each of you will be videotaped, get instructor and peer feedback and have the video to keep to remind you of what your strengths and area for improvement are. |
So if you are committed to the importance of developing your persuasive presentation skills, you should not miss day 2!
Get the Training You Need Presentation Tips & Resources
Includes an comprehensive Reference Workbook, A Guidebook to Developing and Delivering Great Presentations and a video tape of your work. |
There are additional benefits to customizing this class for delivery in-house to your own employees.
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Instructor:
George
Annillo |
Before starting Annillo Consulting & Associates, I was on the front line—selling for Motorola, Southwestern Bell, AT&T, McCaw Cellular, and others. I've been on the sidelines— consulting with sales teams for 11 years. Too many sales reps monotonously go through scores of electronic presentation slides, spewing out specs to glassy-eyed audiences. People buy from people and love a good story about what difference your products will make in their work or daily lives. The real innovators knew how to do this: Craig McCaw, Hewlett and Packard, Jim Clark (Netscape)—and people and money followed them. Too many reps are only selling—or trying to sell—technology.
Copyright © 2007 Annillo Consulting & Associates
Training that Refreshes the Spirit